This site sells pretty much every product on Earth to help people achieve balanced pH levels in their blood – ie balancing alkalinity and acid. It’s a niched up health approach made famous by [...]
I love this site as it’s a great example of niching down from a market where almost no one makes money (books) to a market where some profit still exists (cooking books). Now if cookbooks in [...]
A very cool site that sells crazy cool looking infographics as posters, tshirts and more. Weird right?! How can they make money? But when you hit the site you’ll see how cool and engaging the [...]
What a cool little invention! Lumo Back is a little sensor of sorts that you strap to your lower back and it vibrates every time you slouch. And since awareness is the number one solution to [...]
A very interesting case study for us and, one I only happened upon recently when reading Andrew Youderian’s very kick assy blog on all things ecommerce, eCommerce Fuel. So here’s the deal… Two [...]
Neville’s drop shipping muse is focused on selling rave/dance products – think glow sticks, disco balls, strobe lights, and well pretty much all things that light up. How freaking niche! And yet [...]
Christopher McDouglas’s book Born to Run made these little black and white seeds sound like magic freaking bouncing beans. After becoming entranced by them, I decided to smash a bunch during my [...]
This site is awesome! It’s another great example of how easy it is to come up with an idea when you simply do some self-reflection on what topics you know a bit about. The pair behind this site [...]
This was one of the first really cool case studies I read over at the Four Hour Work Week Blog, and what follows are the main points I took away from that and my own more recent look at their [...]
Ever wonder how Tom Cruise can sometimes look a lot taller than he actually is? Well, thanks to a combination of a special shoe and an inside ‘lift’ insole he can vary by about a foot in height! [...]